In Search of the Sublime » Projection Mapping http://seanmccolgan.com Wed, 25 Jan 2012 10:12:47 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 3D Projection Mapping – The Future of Advertising? http://seanmccolgan.com/digital-strategy/3d-projection-mapping-the-future-of-advertising/ http://seanmccolgan.com/digital-strategy/3d-projection-mapping-the-future-of-advertising/#comments Mon, 14 Jun 2010 22:44:44 +0000 Sean http://seanmccolgan.com/?p=816 The advertising worlds new crush – 3D projection mapping is making huge waves right now. Samsung, Nokia and BMW are all at the forefront – recently projecting their latest Ad campaigns using this new tech (all cleverly syndicating it online too).

Here’s Samsung’s recent 3D projection mapping installation in Amsterdam to promote their new range of 3D LED TVs. Wow… (Sony who?)

What do you think… is 3D projection mapping the future of advertising?

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